‘Now legally cruising into America’s Dairyland’
By Tim Cigelske • May 9th, 2009 • Category: In the news, The MidwestThe six sweetest words in the English language.
With those words on a new commemorative Fat Tire label, New Belgium officially made its long-awaited arrival in Wisconsin.
As of Monday, you could pick up New Belgium Fat Tire, Mothership Wheat and 1554 in my home state in 22-ounce, full pint bottles. And there was much rejoicing in the land.
I picked up a few pre-ordered cases from Blatz Liquor in Milwaukee. Several did the same. We put quite a dent in the inventory.
New Belgium keeps rolling along and next arrives in South Dakota on Monday, May 11. It will be available in 29 states by the middle of 2009, according to The Full Pint.
A spokesperson quoted on the Full Pint said the company is excited to share their “passion for world-class beers and the biking life.”
And just how do they have a passion for beer and bikes? You gotta check this out.
Tim Cigelske is the Beer Runner. --
Beer Run•ner (noun): 1. Someone equally devoted to fine beer appreciation and an active, healthy lifestyle 2. A blog by Tim Cigelske on Draftmag.com. Ex. "John downed four microbrews at the triathlon finish line. He's a total beer runner."
All posts by Tim Cigelske
